SEO Copywriting

Drive Customer Engagement and Sales with SEO Copywriting

The SEO copywriting Services offered by our Long Island, NY based Content Marketing Agency are designed to create rich and appealing SEO Content that attracts more customers and drives sales...lots of sales.

Our SEO content writing services cover a wide range of very specific copywriting needs for your business. Our philosophy when to it comes to content is simple, if you want your website to meet your business objectives – brand awareness, attracting more customers, capturing leads and/or driving more sales – the webpages of your site must be optimized for people first (your target audience) and then search engines (Google).

Strategy is at the epicenter of the content creation and optimization process, so your focus should be on creating people and search engine friendly content. Here's where our SEO copywriting service comes in.

When it comes to all phases of content strategy, planning and creation, Inbound Content Marketing is your final destination for compelling, thematically powerful and keyword-optimized branded content. Some of the ways we increase organic traffic to your website, and propel it to the top of search engines are:

- Research - we research keywords, competitors and your target market
- Optimization - we fine tune your websites pages with the best SEO techniques available
- Content Strategy – we work with you to ensure a successful long-term content plan
- Content Creation - we create rich, thematic web content that produces results

Expert Keyword Research & Analysis

Keyword research is a necessary, high-return aspect of any SEO copywriting campaign. It is the process of finding and using words and phrases that your target audience is most likely type into a search engine when searching for your business and product/service online.

Keyword research has evolved over the years. Our SEO copywriters are not just using a mix of popular or high-level keywords – which make up 30 per cent of users' searches – and long-tail keywords that make up 70 per cent of users' searches. The focus our copywriters use also looks at classifying keywords by intent, where users may either be looking to buy a product or just seeking out information on it, with no immediate purchase intent.

Some of your target market may perform searches using informational keywords such as 'how to write an eBook', where the objective is to get answers to questions without having to pay for them. This group of users may not immediately convert to customers, but with the right content you can create brand ambassadors that will spread the word about your business and website.

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Optimizing and attracting customers using commercial or broader based keywords in SEO copywriting, on the other hand, can indicate strong purchase intent. For instance, keywords such as 'carpet cleaning in Manhattan', 'discount airline tickets' or 'cheap Samsung phones' suggest that users are interested in directly buying the product/service you are optimizing around. By incorporating commercial keywords, your website can become more searchable within the search engines, coming to the attention of the “buying” user group, who can be converted to take the action that you desire.

Superior High Quality SEO Copywriting from Industry Experts

Following Google's Penguin and Panda updates, content quality has become a critical factor affecting a websites search engine rankings. In determining rankings for the selected keywords, Google analyzes the usefulness, richness and value of your website content. Well-written pages that build a solid thematic foundation and address keyword intent boost the relevance and authority of your content for better rankings.

Our SEO copywriters are seasoned pros at creating compelling content that resonates with your audience. We incorporate keywords seamlessly to ensure a natural flow and proper clarity, maximizing impact and encouraging users to take the desired call-to-action.

Content Updates for Sustained Traffic

Freshness is an important element of SEO content writing. When you frequently update your website content, such as through new webpages and blog posts, search engine robots take note and reassess your site's rankings. New, long-form content also gives you the opportunity to add more keywords, which can draw more visitors to your site.

We create long-term content optimization strategies that include periodic updates and creation of evergreen content (Google likes useful and engaging content with a long shelf period) to ensure a steady stream of traffic to your site.

Hire Us Today & Increase Customers & Sales Tomorrow!

We would love to learn about your business and help position you for success. Contact us today and outmaneuver your competition with our proven Inbound Content Marketing services. Let’s have a chat…you can either email us or call 844-GR8WORD (478-9673).

 


icm-logo-sm About Inbound Content Marketing

Inbound Content Marketing is a Content Marketing Agency located on beautiful Long Island, NY. With over 30 years of copywriting experience including close to 20 years specifically dedicated to Digital, SEO and Website Copywriting, we specialize in providing premium Content Marketing Services and Content Marketing Strategies that are guaranteed to attract more highly qualified customers and increase sales.